SYED KHURAM SHAHZAD
Lecturer/Research Associate –International Linkage Program

Khuram Shahzad is Research Associate and faculty member at the Institute of Management Sciences Bahauddin Zakariya University Multan. He received an integrated 4-year degree in business administration after completing BBA (2-years) and MBA by research (2-years) from the Institute of Management Sciences Bahauddin Zakariya University Multan. Currently pursuing his admission in PhD. At La Trobe University Australia. Proposed Area of Research for Ph.D. is “Experiential Marketing”.

His major project at present is on “Development of Business Excellence Model for manufacturing Sector of Pakistan.”This project is motivated by the idea that overall excellence of business performance can be defined and measured through various factors. This study investigates the various types of measures that firms use to gauge business performance. The influence of strategic quality initiatives on performance will be evaluated. The ultimate objective is to clarify the definition of business excellence that can be shared by academics and business leaders within the context of Pakistan as well as to provide guidelines for achieving business excellence status.
It is significant to note that this research is developed and will be controlled by researchers from La Trobe University Australia and Bahauddin Zakariya University Multan, Pakistan. This research project will also seek support from Pakistan Institute of Quality Control in carrying out different awareness seminars and training workshops for implementing proposed business excellence model in manufacturing sector of Pakistan. His research is supported by funds from the Higher Education Commission of Pakistan.

 

Research: 

IMS is trying to become an important contributor to research (especially in the Multan region) by providing a platform to interested scholars and also the quality environment for them to progress in their areas of interest.

We at IMS are committed to excellence in the research areas of Management, Finance, and Marketing. The Institute is a leader in many diverse fields, both nationally and internationally. We are one of those institutions that have coordination with private and public businesses that are willing to offer themselves as research grounds for the researchers to proceed with.

The Research areas are:

v     Management

v     Finance

v     Marketing